by Keith Blackshire | Jul 5, 2022 | Blog
Have you asked your customers for a testimonial lately? It’s well known that testimonials are a powerful tool for adding credibility to your marketing – we see it every day from companies such as Amazon, where customer reviews are added to each item...
by Keith Blackshire | Jun 20, 2022 | Blog
Do you give ‘Reasons Why’ in your marketing? Just saying your product or service is much better than your competitors, isn’t going to be enough to convince your prospects. For example, let’s take a cliché that many people use – “our service is the best.”...
by Keith Blackshire | Jun 20, 2022 | Blog
Losing customers may be more costly than you think… Have you ever calculated the cost to your business of losing a regular customer? Even if you’ve done the sums, you may have underestimated! It all depends on why they’ve left. If they’ve gone...
by Keith Blackshire | Jun 20, 2022 | Blog
Why should you contact your customers regularly? How often do you contact your existing clients? If it’s less than once per month then I think you’re missing out on an untapped goldmine… There’s some great reasons for making contacting...
by Keith Blackshire | Jun 20, 2022 | Blog
How to avoid chasing late payments… Having to chase late payments is a common frustration for small business owners, which along with consuming time can also have serious consequences on cash-flow – in fact almost 1 in 5 small businesses are currently having to use...
by Keith Blackshire | Jun 8, 2022 | Blog
“Do You Outsource Activities So You Can Concentrate On Growing Your Business?” Why outsource? Do you outsource specific tasks or do as much as possible in-house? Too many businesses do too much themselves. The rationale is to keep costs as low as possible, but in fact...
