by Keith Blackshire | May 14, 2022 | Blog
If you’re thinking about launching a sales and marketing strategy, it’s important to make sure you’re prepared before you get started. There are a few key things you’ll need to do to ensure your success. First, you’ll need to research...
by Keith Blackshire | May 8, 2022 | Blog
When it comes to advertising, small businesses often face the question of whether to go the institutional or direct response route. Institutional advertising is a type of advertising that focuses on creating awareness for a company or product, rather than generating...
by Keith Blackshire | May 3, 2022 | Blog
How are you guaranteeing that your business will reach its potential? In other words, how do you ensure that you’re doing everything in your power to get as many new customers and as much profit as possible? Well, if you aren’t doing all the following things, then it...
by Keith Blackshire | Apr 27, 2022 | Blog
Creating a guarantee is one way to ensure that your customers feel confident in your product or service. By offering a guarantee, you are essentially promising the customer that they will be satisfied with what they receive. If not, you are punishing the business by...
by Keith Blackshire | Apr 27, 2022 | Blog
Why You Must Have Reviews & Testimonials Social proof is important for any business. It helps potential customers feel more comfortable doing business with you, and it can help increase your conversion rates. There are a few different ways to get social proof for...
